Directing: The joy of solving the puzzle

Directing is like solving a puzzle—only instead of finding pre-cut pieces, you’re shaping them as you go. It’s a dynamic process that blends vision, adaptability, and storytelling to create something greater than the sum of its parts.

I've been fortunate to build a career centered around art, but even more so to step into the role of director. Whether crafting short films and video content that aim to engage in a creative way or developing compelling visual narratives in advertising, directing allows me to bring ideas to life with both structure and imagination.